Adetu, the immediate past
Managing Director of Guinness Nigeria Plc, brings to the bank’s board, 30 years
of quality private sector experience, having worked at the highest levels with
John Holt Plc, Coca-Cola International and Diageo/Guinness Plc in various
countries within and outside Africa.
He was at various times
Managing Director of Coca-Cola, English West Africa based in Ghana (2001); the
first African Managing Director/Chief Executive Officer and Executive Vice
Chairman of Guinness Ghana Plc (2006), Group Managing Director/Chief Executive
Officer, Diageo East Africa based in Kenya (2009) and until December 2014,
Managing Director/Chief Executive Officer of Guinness Nigeria Plc and Executive
Chairman, Diageo Brands Nigeria.
Adetu has considerable
expertise in commercial, financial and governance best practices, gained from
his experience with Diageo in the United Kingdom (UK) and leadership development
programmes with Coca-Cola in the United State (US). A great marketer, renowned
for championing innovation in the fast moving consumer goods (FMCG) sector,
Adetu was named Runner up Forbes/CNBC Business Leader/CEO of the Year 2012 in
East Africa.
Founder/Group CEO of First
Primus W.A. Limited, an upscale Integrated Marketing Communications company,
Adetu is a leadership coach and facilitates the chief executive programme of
the Lagos Business School. He is a Chemical Engineering graduate and an MBA
holder (with specialisation in Marketing), both from the University of Lagos.
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